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Learn to build an effective marketing strategy, confidently!

Marketing Strategy in Practice: Navigate to Success with a Customized Approach for Real Results

Are you lost in a sea of information, unsure about the marketing process but knowing you need it for your business?

Perhaps you’re trying to figure out how to build a digital presence but are struggling to reach your target audience, select the right marketing channels and clarify your messaging.

Whether you have a marketing background or not, my Marketing Strategy in Practice course and mentoring services are designed to equip you with a easy-to-follow roadmap, turning your business vision into achievable goals.

I will help you ask the right questions to understand where you are with your marketing efforts, where you want to go, and how to get there using a clear marketing strategy tailored to your unique business needs.

Building an effective marketing strategy is the first step to moving efficiently in the digital world– I’ll give you the tools you need to gain a sense of direction and get the results you desire.

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My mission is crystal clear: to empower business owners with the necessary knowledge and skills to master their marketing strategy, confidently.

Experienced Marketer

With over 25 years of experience creating strategies for award-winning campaigns, I equip my students with effective tools to build brand presence and track their results.

Reputable Results

I’ve helped over 20 businesses evolve using a streamlined, strategy-based marketing approach– I would be thrilled to help you take your business to the next level.

Sincere Support

Genuinely devoted to my students’ success, I provide personalized support every step of the way.

Meet Your Marketing Instructor & Mentor

Hi, I’m Ana– avid adventurer, colour enthusiast, and total people person.

I believe there’s nothing better than connecting with others– meeting new people, strengthening existing connections, and exchanging stories over a cup of coffee.

Connecting with like-minded business owners and helping them achieve their goals is what ignites my passion as a marketing instructor and strategist.

With over 25 years of experience spanning two continents, I’ve helped over 20 businesses cut through the noise and curate effective, ready-to-implement marketing roadmaps.

I can help you identify your target audience, understand your competitors, and apply effective marketing strategies across relevant channels and platforms.

Curious to learn more?

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Learn From an Experienced Marketer

Mentorship & Marketing Strategy in Practice

Gain the confidence to independently navigate the complex world of marketing with a strategy that will guide your decisions and drive results.

I’ll help you clarify your message, define your target audience, optimize your sales funnel, and select the right communication channels—all with actionable steps you can implement right away.

You can choose to work with me one-on-one or in a group setting to review and refine your marketing strategy, ensuring it’s tailored to your business needs.

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What our past clients have to say…

“I participated in advising sessions with Ana Paula, and it was amazing! As a small entrepreneur, I always struggled to find clients and create content that truly reached my audience.

The advising sessions helped me understand my business better and the tools available to make it grow. Now, I know where to focus my energy for results.

Ana Paula is incredible, with lots of experience, but she speaks in a very easy-to-understand language. She is empathetic and lovely, which makes everything easier.

I highly recommend the advising sessions for all small entrepreneurs who want to grow online and understand their audience and the tools to take their business to the next level.”

Adrielle Muller
Photographer

“I recently had the privilege of being instructed by Ana Paula in her marketing course, and it was an outstanding experience. Ana is dedicated, organized, and incredibly supportive.

It’s evident that she cares about her students’ success and goes above and beyond to ensure we have the resources and support needed to excel.

Ana provided valuable guidance on marketing strategies, offering real-world insights and practical advice and activities that truly enriched my learning experience. Her ability to translate marketing concepts into actionable strategies was instrumental in helping me develop a deeper understanding of marketing principles and their applications. During her classes I was able to build my own strategy, choose the best social media platforms for my business, direct the message to the right public and in return, I improved the number of followers and engagement on Social Media. I highly recommend her classes to anyone seeking to improve their marketing knowledge and strategy.”

Laise Lo Prete
Instagram Community Manager at Capilano University

“It was an amazing experience having Ana Paula help me understand the best way to develop the marketing strategy for my company. Her dedication and practical experience have helped me comprehend industry trends and navigate the complexities of digital marketing. Thank you for all your support.”

Fernanda Gama
Owner of Final Touch

“I had the chance to learn a lot from Ana. She’s such a generous person, and won’t hold back on her knowledge. She’s very organized, and the information she provided in her sessions gave me a lot of clarity, understanding and ideas on how to proceed with my business/ my next steps. I strong recommend booking a session with her, so you’ll have the chance to meet not only the super charismatic person that she is, but also the excellent professional who will guide you on your next steps. Thank you so much for your support, Ana!”

Luciana Gomide
Writer

“I had an amazing experience working with Ana. She is empathetic, a great listener, and highly knowledgeable in her field. Ana explained everything with patience and clarity, ensuring I fully understood each concept. Thanks to her guidance, I gained valuable insights and clarity about my business strategies and vision. Ana truly helped me refine not only the direction of my business but also my understanding of who I want to be as a business owner. I highly recommend her sessions to anyone looking to grow and gain perspective in their entrepreneurial journey.”

Isabel Arruda
Writer

Unlock Your Potential

We can help you elevate your brand presence and reach your business goals through marketing that makes an impact.

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